Importance of Facial Cleansing

In any skincare routine, there is one step that we must never overlook: facial cleansing. 

This is the first step in any anti-aging routine, as it helps prevent skin issues that can arise from bacterial proliferation in areas where dirt accumulates. 

Cleansing the skin promotes better absorption of facial care products, such as anti-wrinkle creams or illuminating serums, contributing to an overall improvement in skin texture. 

If you do not cleanse your skin properly, your treatments may not work as effectively. Furthermore, proper cleansing can stimulate blood circulation through massage and the support of specific actives, resulting in a visibly healthier appearance. 

Remember: clean skin is receptive skin.

Why is it so important to cleanse the face daily?

What should a good facial cleanser contain?

What is double cleansing?

What’s the difference between a water-based cleanser and an oil-based one?

Basic facial cleansing routine 

How to choose a good natural facial cleanser?

Facial cleansing and purpose: caring for yourself while caring for others

Why is it so important to cleanse the face daily?

The skin on the face is constantly exposed to pollution, sweat, and bacteria, in addition to undergoing a continuous process of renewing dead skin cells. If we do not remove these residues properly, pores can become clogged, the skin can look dull, and various types of skin imperfections can begin to appear. 

Therefore, proper facial cleansing that removes impurities and excess sebum is essential for:

• Oxygenating and revitalizing the skin
• Preventing the appearance of acne and blackheads
• Improving the absorption of subsequent treatments
• Ultimately enhancing the skin's natural luminosity

What should a good facial cleanser contain?

A good cleanser should:

• Contain gentle ingredients that do not irritate the skin or alter its natural barrier
• Have a balanced pH, close to the skin's natural pH, to maintain equilibrium
• Include actives that facilitate the removal of dead cells
• Contain hydrating actives to reduce the feeling of tightness that may result from cleansing action.

On the other hand, we will try to avoid cleansers that contain:

• Sulfates: such as Sodium Lauryl Sulfate (SLS) or Sodium Laureth Sulfate (SLES), which are detergents that can strip the skin of its natural oils, causing dryness and irritation.
• Drying alcohols that can cause dehydration and increase skin sensitivity.
• Abrasive exfoliants that can damage the skin barrier and cause irritation.

At UMOA, we advocate for a gentle yet effective facial cleansing formula that respects the skin's natural balance without being aggressive, based on natural, vegan ingredients that are respectful of the skin and the environment. Moreover, we do not overlook the sensory experience, because caring for the skin should also be about enjoying the moment.

What is double cleansing?

Double cleansing is a skincare technique that involves using two products to cleanse the face. First, an oil-based cleanser is applied to remove makeup and sebum. Then, a water-based cleanser is used to eliminate impurities and residues, achieving cleaner and fresher skin.

What’s the difference between a water-based cleanser and an oil-based one?

Oil-based cleansers, primarily composed of triglycerides and esters, effectively dissolve makeup and grease. In contrast, water-based cleansers, formulated with surfactants, remove impurities and residues, offering a deep clean. Among the various options available, natural cleansers—though not all are the same—can be an excellent choice if you are looking for gentle solutions that provide aromatic benefits. These products turn the cleansing routine into a pleasant and healthy experience for the skin.

Basic facial cleansing routine

A basic facial cleansing routine includes three essential steps:

• First, cleanse the skin with a cleanser suitable for your skin type, removing impurities and makeup.
• Then, tone with a natural toner to balance pH and prepare the skin for the next steps.
• Finally, proceed with the subsequent steps of your skincare routine, including at least one treatment that provides hydration.

Consistency in these steps guarantees luminous, fresh, and healthier-looking skin.

Morning routine:

• Wash your face with a cleanser to remove sweat and sebum residues accumulated overnight.
• Tone to balance pH.
• Apply your usual treatments (moisturizer, eye cream, sunscreen).

Night routine:

• Thoroughly remove makeup if you have used makeup or sunscreen.
• Apply a cleanser that removes impurities without drying out.
• Tone and finish with your nighttime treatment.

How to choose a good natural facial cleanser?

To choose a good natural facial cleanser, look for products with plant-derived surfactants, such as lauryl glucoside, avoiding aggressive surfactants that may irritate the skin and compromise its barrier function. 

Consider the inclusion of probiotics, which help balance the skin's microbiota while potentially improving hydration and reducing inflammation. 

Look for regenerative actives like Centella Asiatica or rosehip oil. 

Finally, add calming actives such as chamomile, rice, or calendula extract to help alleviate irritation and reduce redness. 

Thus, a good natural facial cleanser not only removes impurities but also nourishes, repairs, and calms the skin, offering a comprehensive approach to facial care

Haven't found your ideal facial cleanser yet?

Skin changes with the seasons, according to your routines, diet, and even stress... Don’t be afraid to adjust your routine. The important thing is to maintain a solid foundation, and in that, facial cleansing is the number one pillar.

Facial cleansing and purpose: caring for yourself while caring for others

If you choose UMOA natural cosmetics, you will be choosing:

• A deep understanding of the skin that comes from years of studies on one of the most delicate skins in the world: albino skin. We make this knowledge accessible to you with formulas specially designed to calm the skin and keep it in balance.
• An ethical and transparent formulation and a commitment to the environment.
• To be part of a movement advocating for diversity in all its facets because UMOA is purpose-driven cosmetics that allow you to care for yourself while caring for someone more vulnerable.